The Theory of Everything made its theatrical debut at Brisbane Festival 2015. Featuring an ensemble cast of eight performers and directed by young ingenue, Thomas Quirk, the play was programmed as part of the Theatre Republic lineup.
I joined the team as an Audience Development Coordinator to organise the marketing campaign. It was an all-around success with the season selling out before it began.
Responsibilities
• Social media campaign including Facebook advertisements
• Advertising campaign
• Media invitations
• Publicity
• Collateral design and distribution